<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet href="/style/rss/rss_feed.xsl" type="text/xsl" media="screen"?><?xml-stylesheet href="/style/rss/rss_feed.css" type="text/css" media="screen" ?><rss version="2.0"><channel><title>Clipmarks | hjharris's 'ugc' clips</title><link>http://clipmarks.com/clipper/hjharris/tag/ugc/</link><feedUrl>http://rss.clipmarks.com/clipper/hjharris/tag/ugc/</feedUrl><ttl>15</ttl><description>Clip, tag and save information that's important to you. Bookmarks save entire pages...Clipmarks save the specific content that matters to you!</description><language>en-us</language><item><title>The beginners guide to the Mosh Pit</title><link>http://clipmarks.com/clipmark/9C2CBB45-C190-43C3-96B1-EFB69E764E9A/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;b&gt;clipper's remarks:&lt;/b&gt;  arr we had it with Mashing - what we need is Moshing &lt;br/&gt;see also &lt;a href="http://en.wikipedia.org/wiki/Mosh_pit" rel="nofollow" target="_blank"&gt;http://en.wikipedia.org/wiki/Mosh_pit&lt;/a&gt;&lt;br/&gt; &lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://members.aol.com/rik0lar/moshing/how2.htm" title="http://members.aol.com/rik0lar/moshing/how2.htm"&gt;members.aol.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;FONT face="Courier New"&gt;Firstly your going 
                to need a gig or concert where there's gonna be lots of people 
                who want to mosh. When a venue is established your going to 
                have to make sure you're properly equipped for the pit. &lt;/FONT&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;FONT face="Courier New"&gt;Moshing comes in 
                    many forms.I will firstly examin the bodyslam . The bodyslam 
                    is done by launching yourself into the air by jumping ( 
                    so can be used in combination with pogoing easily ) and 
                    making physical contact with another mosher using the upper 
                    part of your body. &lt;/FONT&gt;&lt;/div&gt;&lt;/div&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://members.aol.com/rik0lar/moshing/mosh.htm" title="http://members.aol.com/rik0lar/moshing/mosh.htm"&gt;members.aol.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;It 
        occurs when bands usually of the rock, punk and metal genres play in a 
        live setting.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;At these gigs, 
        members of the crowd will gather at the front and will furiously and 
        passionately shove/ push/ body slam each other in time to the music. 
        But the idea is not to cause any harm to each other( even though that's 
        usually the case ) but just to enjoy the music in a less passive way&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://members.aol.com/rik0lar/moshing/how2.htm</clipSource><pubDate>Mon, 30 Jul 2007 09:08:31 GMT</pubDate></item><item><title>Mobile - UGC - A phone that is the internet </title><link>http://clipmarks.com/clipmark/9C555E9E-12EC-47B7-A9D6-90611C5DF4C9/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;b&gt;clipper's remarks:&lt;/b&gt;  the future is mobile  &lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://nirvick.blogspot.com/2007/07/samsung-sch-b750-cellphone-with-ucc.html" title="http://nirvick.blogspot.com/2007/07/samsung-sch-b750-cellphone-with-ucc.html"&gt;nirvick.blogspot.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Samsung SCH-B750 Cellphone With UCC (User Created Content)&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;SCH-B750 model in Korea, the handset with UCC (User Created Content) which allows its users to update their blogs with text, audio, image and video editing, then send it straight to video sharing web sites such as Youtube and Pandora TV. All of them is done just with your cellphone, without using a laptop or PC. &lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/mobile+tv/" rel="tag"&gt;mobile tv&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/end+user+programming/" rel="tag"&gt;end user programming&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://nirvick.blogspot.com/2007/07/samsung-sch-b750-cellphone-with-ucc.html</clipSource><pubDate>Wed, 25 Jul 2007 20:21:01 GMT</pubDate></item><item><title>Semantic Web</title><link>http://clipmarks.com/clipmark/D0AA582D-D76A-4C0E-8D1B-6A0FCDAD63B3/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;b&gt;clipper's remarks:&lt;/b&gt;  Umm, Is this really the direction that we - working in social networks want to take this   &lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://money.cnn.com/magazines/business2/business2_archive/2007/07/01/100117068/" title="http://money.cnn.com/magazines/business2/business2_archive/2007/07/01/100117068/"&gt;money.cnn.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;H1 class="storyheadline"&gt;In Web 3.0, no humans required&lt;/H1&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;If you think of the World Wide Web as a cloud of largely undifferentiated information, the mission of the company he's about to unveil, Radar Networks, is to take that cloud and impose order on it. Not just any order, but a very special kind known to experts by one of the hottest buzzwords in computer science today: the semantic Web.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;To take the Web to the next level -- to move from Web 2.0 to Web 3.0 -- the information in those documents will have to be turned into data that a machine can read and evaluate on its own. Only then will computers be able to take over tasks we now do by hand: find the nearest restaurant, book the best flight, buy the cheapest CD.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;The Web just isn't very smart yet; one webpage is the same as any other. It might have a higher Google ranking, but there's no distinction based on meaning.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Being able to connect those properties in seen and unseen ways is what gives the semantic Web its power.&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/computer+systems/" rel="tag"&gt;computer systems&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://money.cnn.com/magazines/business2/business2_archive/2007/07/01/100117068/</clipSource><pubDate>Tue, 03 Jul 2007 11:46:11 GMT</pubDate></item><item><title>Copyright - content ownership </title><link>http://clipmarks.com/clipmark/C870E3A4-257D-4042-ADBB-FDF00CDE7A46/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;b&gt;clipper's remarks:&lt;/b&gt;  ownership of digital material and its distribution rights - how this company views the subject and its solution  &lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://www.screenplaysmag.com/tabid/96/articleType/ArticleView/articleId/495/Finger-Printing-the-Web-Content-Revolution.aspx" title="http://www.screenplaysmag.com/tabid/96/articleType/ArticleView/articleId/495/Finger-Printing-the-Web-Content-Revolution.aspx"&gt;www.screenplaysmag.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;SPAN class="articleTitle"&gt;Finger Printing the Web Content Revolution&lt;/SPAN&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;protection technology and services supplied by Audible Magic to secure their assets.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Audible Magic, joining 20&lt;SUP&gt;th&lt;/SUP&gt; Century Fox-owned MySpace, Sony Corp.-owned Grouper, GoFish, Break.com,, NBC Universal, the four major music labels, hundreds of independent content owners and other social networking and user-generated content (UGC) sites in the use of Audible Magic’s CopySense technology.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;finger prints – along with content rights rules to provide a ready means of identifying instances of forbidden usage&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;the finger print identifier and DRM database online and to block unauthorized uploads of copyrighted content “into the wild.”&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;CopySense Network Appliance for business, education and government networks; and RepliCheck for the media manufacturing industry.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;We’re just at the start of our ability to identify and recognize and classify and count content, and that is going to be a real critical piece of things going forward.&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/copywrite/" rel="tag"&gt;copywrite&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://www.screenplaysmag.com/tabid/96/articleType/ArticleView/articleId/495/Finger-Printing-the-Web-Content-Revolution.aspx</clipSource><pubDate>Thu, 17 May 2007 07:25:27 GMT</pubDate></item><item><title>UGC - Travel Toursim - a example of web 2 thinking and some implementation</title><link>http://clipmarks.com/clipmark/47282D65-1197-4092-8BE2-60B1D4C85E0C/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;b&gt;clipper's remarks:&lt;/b&gt;  the web site - &lt;a href="http://www.travelmail.co.uk/home/home.html" rel="nofollow" target="_blank"&gt;http://www.travelmail.co.uk/home/home.html&lt;/a&gt;&lt;br/&gt;a media company giving a web 2 feel and integration of different sources of content - with a dashboard looking front end - some questions emerge e.g - is there an editorial policy? its not obvious where commercial marketing and real consumer comment is given  &lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://www.brandrepublic.com/login/News/657085/" title="http://www.brandrepublic.com/login/News/657085/"&gt;www.brandrepublic.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;H1&gt;&lt;STRONG&gt;Daily Mail travel site launches with strong UGC emphasis&lt;/STRONG&gt;&lt;/H1&gt;
		&lt;P class="small"&gt;
			by Jacquie Bowser
			
				Brand Republic
			
			15-May-07, 11:55
		&lt;/P&gt;
		&lt;P&gt; LONDON - The Daily Mail has launched a travel website, TravelMail, aimed at developing the paper's travel pages with blogs and user generated content. &lt;/P&gt;
		&lt;P&gt;The picture-led site provides new and archived Daily Mail and The Mail on Sunday articles, travel features, destination guides, weekly travel blogs, breaking news and consumer stories. Users can share&lt;/P&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://www.brandrepublic.com/login/News/657085/</clipSource><pubDate>Wed, 16 May 2007 08:14:37 GMT</pubDate></item><item><title>Web 2.0 Tourism being used CGC from staff</title><link>http://clipmarks.com/clipmark/A1E48F27-6963-4EAD-BB3E-AF7DBD4B7E13/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;b&gt;clipper's remarks:&lt;/b&gt;  a step toward UGC  &lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://passionpr.typepad.com/tourism/2007/05/travel20_touris.html" title="http://passionpr.typepad.com/tourism/2007/05/travel20_touris.html"&gt;passionpr.typepad.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Travel 2.0 &amp; User Generated Content&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;In 2006 Tourism British Columbia expanded the number of internal bloggers by asking the staff of their over 110 Visitor Centres all over British Columbia to join in.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;This year the next logical step was extendind the scope of writers  on &lt;A href="http://www.hellobc.com/"&gt;HelloBC.com&lt;/A&gt; to residents and past travelers. Users are asked to share their &lt;EM&gt;BC Great Finds&lt;/EM&gt;. These tips are posted as &lt;A href="http://www.hellobc.com/en-CA/HelloBCBlogs/BritishColumbia.htm"&gt;regular blog entries&lt;/A&gt;. But every entry is also categorized with a location and an activity.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;STRONG&gt;Is there a return on investment? &lt;/STRONG&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;The main value is content. User generated content alongside the official information is a valuable way to add credibility and insider information and tips.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;building consumer loyalty&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;exposure through &lt;A href="http://www.flickr.com"&gt;Flickr&lt;/A&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;RSS subscribers&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Web 2.0 technologies have created a cultural change.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;consumers to filter the information they receive and be skeptic about what they see and read.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Word-of-mouth has always been the biggest awareness generator in travel.&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://passionpr.typepad.com/tourism/2007/05/travel20_touris.html</clipSource><pubDate>Wed, 16 May 2007 06:00:47 GMT</pubDate></item><item><title>UGC - Feeds and presentation </title><link>http://clipmarks.com/clipmark/C88D85DB-E37C-4EEC-8705-D45AB241C84A/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://theinternationale.org/2007/05/14/doors-and-categoryflaps/" title="http://theinternationale.org/2007/05/14/doors-and-categoryflaps/"&gt;theinternationale.org&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;“Forget the site. Sack the designers. Don’t fight to get people to your home page. Concentrate on getting your stories out where people can find them.”&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;P&gt;As more and more real people discover the Daily Me possibilities of RSS, tag searches et al, the more they will demand and create their own ways of cutting up and mashing up stories. The smart players will help them.&lt;/P&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Anyone in the communications business needs to embrace the idea that people are creating their own media, not just in terms of UGC (User Generated Content) but also UGA (User Generated Architecture). They may well be still keen to read your stories but it will be a manner of their own choosing, through their software/interface of choice and next to other stories of their choice.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;improve your RSS feeds, your mobile access, your tagging capabilities. Expect and encourage people to come in through the backdoor, the windows and the cat(egory) flap.&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/presentation/" rel="tag"&gt;presentation&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/design/" rel="tag"&gt;design&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://theinternationale.org/2007/05/14/doors-and-categoryflaps/</clipSource><pubDate>Tue, 15 May 2007 09:08:48 GMT</pubDate></item><item><title>Mobile TV</title><link>http://clipmarks.com/clipmark/5489F972-8965-42A4-B7EA-349E2D9894B6/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://press.nokia.com/PR/200611/1087679_5.html" title="http://press.nokia.com/PR/200611/1087679_5.html"&gt;press.nokia.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;B class="hugin"&gt;Nokia commissioned report from the London School of Economics gives valuable insights into the impact of mobility on television&lt;/B&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;The report predicts that the introduction and adoption of mobile TV will ultimately give way to a more personal and private TV experience than that of traditional broadcast TV, with big implications for users, content providers and advertisers.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;On mobile TV, advertisers will be able to pinpoint their messages to users according to very specific levels not possible with traditional TV and at success rates higher than those of the Internet.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;UL class="hugin"&gt;
&lt;LI class="hugin"&gt;Much shorter and more concise news bulletins &lt;/LI&gt;
&lt;LI class="hugin"&gt;User interactivity in the plots of reality TV shows and game shows&lt;/LI&gt;
&lt;LI class="hugin"&gt;Growing importance of user-generated content&lt;/LI&gt;
&lt;LI class="hugin"&gt;New distribution formats: in China, for instance, the movie Kung Fu Hustle was made into ten segments for mobile TV&lt;/LI&gt;&lt;/UL&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Talking heads and close ups &lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;'Snackable content' &lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Mobisodes&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Visual spectacle &lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Local content &lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/mobile+tv/" rel="tag"&gt;mobile tv&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://press.nokia.com/PR/200611/1087679_5.html</clipSource><pubDate>Mon, 14 May 2007 15:54:28 GMT</pubDate></item><item><title>Mobile TV</title><link>http://clipmarks.com/clipmark/F7BB96DA-20F2-4A5A-8B3E-D951D4E3CC12/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://mobilementalism.com/2006/11/14/why-youtube-is-the-future-of-mobile-tv/" title="http://mobilementalism.com/2006/11/14/why-youtube-is-the-future-of-mobile-tv/"&gt;mobilementalism.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;
Mobile TV as a technology has been the buzz word of 2006&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;"Mobile TV will become a multimedia experience with an emphasis on personalisation, interactivity and user-generated content," with the current trend of user generated content, as seen by the phenomenal growth of YouTube, being a key feature.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;the plethora of programmes on Digital TV&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;is already fragmented.  With 1000 channels to choose from, you don't watch &lt;SPAN class="caps"&gt;TV, &lt;/SPAN&gt;you surf.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;you don't have time to go for in-depth, you just want to dip in, take all your attention away from your surroundings, then dip out again.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;my money's on YouTube being the dominant player in the mobile TV market in the years to come.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;img src="http://clipmarks.com/image_cache/hjharris/512/3231B2E5-4269-4E5B-AC91-D9F9BFE316F3.jpg" alt="LG SB130 mobile Tivo phone open" /&gt;&lt;br /&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/mobile+tv/" rel="tag"&gt;mobile tv&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://mobilementalism.com/2006/11/14/why-youtube-is-the-future-of-mobile-tv/</clipSource><pubDate>Mon, 14 May 2007 15:47:12 GMT</pubDate></item><item><title>UGC - Creators - Linkers Commenters and surfers</title><link>http://clipmarks.com/clipmark/EA646C27-08A5-4C55-9599-76FE1D98F9AD/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://www.nivi.com/blog/article/the-web-20-customers" title="http://www.nivi.com/blog/article/the-web-20-customers"&gt;www.nivi.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;DIV id="post-148"&gt;&lt;SPAN class="niviarticletitle"&gt;&lt;A rel="bookmark" href="http://www.nivi.com/blog/article/the-web-20-customers"&gt;
                  The Web 2.0 Customer(s)                  &lt;/A&gt;&lt;/SPAN&gt;&lt;/DIV&gt;
                              &lt;P class="niviarticledate"&gt;October 30, 2005&lt;/P&gt;


               
               &lt;DIV class="storycontent"&gt;
                  &lt;P&gt;You can break down Web 2.0 customers into a fuzzy hierarchy:&lt;/P&gt;

&lt;OL&gt;
&lt;LI&gt;&lt;P&gt;&lt;STRONG&gt;Creators&lt;/STRONG&gt; who create an “original” work. Examples include a reporter at the New York Times, a podcaster, a blogger who is writing original content, or the author of Harry Potter.&lt;/P&gt;&lt;/LI&gt;
&lt;LI&gt;&lt;P&gt;&lt;STRONG&gt;Linkers&lt;/STRONG&gt; who annotate the work of Creators. Examples include a blogger who mostly links to other content or a del.icio.us user who publishes the RSS feed of his bookmarks.&lt;/P&gt;&lt;/LI&gt;
&lt;LI&gt;&lt;P&gt;&lt;STRONG&gt;Commenters&lt;/STRONG&gt; who comment on the Creator’s and Linker’s work. Examples include anyone who writes a comment on a blog.&lt;/P&gt;&lt;/LI&gt;
&lt;LI&gt;&lt;P&gt;&lt;STRONG&gt;Surfers&lt;/STRONG&gt; who consume the output of Creators, Linkers, and Commenters. Anytime you read someone’s blog, you are a Surfer.&lt;/P&gt;&lt;/LI&gt;&lt;/OL&gt;&lt;/DIV&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/blog/" rel="tag"&gt;blog&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/csd/" rel="tag"&gt;csd&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/long+tail/" rel="tag"&gt;long tail&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://www.nivi.com/blog/article/the-web-20-customers</clipSource><pubDate>Mon, 14 May 2007 15:24:26 GMT</pubDate></item><item><title>UGC - Creators synthesizers and consumers</title><link>http://clipmarks.com/clipmark/ABED3125-662C-4FEB-BA00-F633A8A47BA2/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://www.elatable.com/blog/?p=5" title="http://www.elatable.com/blog/?p=5"&gt;www.elatable.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;P&gt;The levels in the pyramid represent phases of value creation.  As an example take &lt;A target="_blank" href="http://groups.yahoo.com" title="Y! Groups"&gt;Yahoo! Groups.&lt;/A&gt;&lt;/P&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;img src="http://clipmarks.com/image_cache/hjharris/512/F287211F-B724-40A5-8946-71D1A0110831.gif" alt="Content Production Pyramid" /&gt;&lt;br /&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;UL&gt;
&lt;LI&gt;1% of the user population might start a group (or a thread within a group)&lt;/LI&gt;
&lt;LI&gt;10% of the user population might participate actively, and actually author content whether starting a thread or responding to a thread-in-progress&lt;/LI&gt;
&lt;LI&gt;100% of the user population benefits from the activities of the above groups (lurkers)&lt;/LI&gt;
&lt;/UL&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Even for Wikipedia (the gold standard of the genre) &lt;A target="_blank" href="http://www.ccc.de/congress/2004/fahrplan/files/372-wikipedia-sociographics-slides.pdf" title="Wikipedia stat"&gt;half of all edits are made by just 2.5% of all users&lt;/A&gt;. &lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/social+networks/" rel="tag"&gt;social networks&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/long+tail/" rel="tag"&gt;long tail&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/blog/" rel="tag"&gt;blog&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/web+2.0/" rel="tag"&gt;web 2.0&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://www.elatable.com/blog/?p=5</clipSource><pubDate>Mon, 14 May 2007 15:19:15 GMT</pubDate></item><item><title>Forrester report - exec summary - User-generated content (UGC)</title><link>http://clipmarks.com/clipmark/9F1CC5E6-4EE6-49A5-9E55-5D6B27616DCD/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://www.forrester.com/Research/Document/Excerpt/0,7211,40753,00.html" title="http://www.forrester.com/Research/Document/Excerpt/0,7211,40753,00.html"&gt;www.forrester.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;SPAN class="research_title"&gt;Leveraging User-Generated Content&lt;/SPAN&gt;&lt;BR /&gt;

	&lt;SPAN class="research_info"&gt;Marketers Must Find Ways To Let Customers Help Drive The Brand&lt;/SPAN&gt;&lt;BR /&gt;

&lt;SPAN class="body_text"&gt;by 
&lt;A href="http://www.forrester.com/ER/Research/List/Analyst/Personal/0,2237,1128,00.html"&gt;Brian Haven&lt;/A&gt;

&lt;BR /&gt;&lt;SPAN class="research_coauthor"&gt;with 
	 &lt;A href="http://www.forrester.com/ER/Research/List/Analyst/Personal/0,2237,336,00.html"&gt;Charlene Li&lt;/A&gt;, Tenley McHarg &lt;/SPAN&gt;
&lt;/SPAN&gt;&lt;BR /&gt;






&lt;TABLE cellspacing="0" cellpadding="0" border="0" valign="top" summary="This table presents executive summary of this document and is for layout purposes only"&gt;
&lt;TBODY&gt;&lt;TR&gt;
	&lt;TD class="research_summary"&gt;&lt;SPAN class="excerpt_research"&gt;This is a document excerpt&lt;/SPAN&gt;EXECUTIVE SUMMARY&lt;/TD&gt;
&lt;/TR&gt;
&lt;TR&gt;
	&lt;TD class="body_text"&gt;
	User-generated content (UGC) is a hot topic in the press. With more than one-quarter of online consumers submitting a rating or review of a product or service or contributing to a discussion board, the fact that consumers are turning to each other is not just a fad any more. A few forward-thinking brands are beginning to use UGC to engage with customers. To overcome initial fears, companies need to realize that successfully opening up to customers isn't that different from the risks associated with doing business every day. To determine the appropriate UGC strategy, companies must observe where UGC about their brands lives today, continually track conversations in UGC, and participate in existing communities before deciding if this is an activity that they should enable on their own sites.&lt;/TD&gt;&lt;/TR&gt;&lt;/TBODY&gt;&lt;/TABLE&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/user-generated+content/" rel="tag"&gt;user-generated content&lt;/a&gt;, &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://www.forrester.com/Research/Document/Excerpt/0,7211,40753,00.html</clipSource><pubDate>Mon, 07 May 2007 07:58:27 GMT</pubDate></item><item><title>UGC</title><link>http://clipmarks.com/clipmark/8B5EAA27-8F8B-4D4F-B835-986694FD6A4E/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://blog.allmend.ch/2007/05/04/oecd-studie-zu-use-created-content/" title="http://blog.allmend.ch/2007/05/04/oecd-studie-zu-use-created-content/"&gt;blog.allmend.ch&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;STRONG&gt;Participative Web: User-Created Content&lt;/STRONG&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;web services that empower the user to contribute to developing, rating, collaborating on and distributing Internet content and customising Internet applications.&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;As the Internet is more embedded in people’s lives “users” draw on new Internet applications to express themselves through “user-created content” (UCC).&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;Questions addressed include: What is user-created content? What are its key drivers, its scope and different forms? What are new value chains and business models? What are the extent and form of social, cultural and economic opportunities and impacts? What are associated challenges? Is there a government role and what form could it take?&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/ugc/" rel="tag"&gt;ugc&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://blog.allmend.ch/2007/05/04/oecd-studie-zu-use-created-content/</clipSource><pubDate>Sat, 05 May 2007 09:44:46 GMT</pubDate></item><item><title>HYPERTAG</title><link>http://clipmarks.com/clipmark/52D844FC-100F-49FA-AC5C-B685E7D0702B/</link><description>&lt;b&gt;clipped by:&lt;/b&gt; &lt;a href="http://clipmarks.com/clipper/hjharris/"&gt;hjharris&lt;/a&gt;&lt;br&gt;&lt;div border="2" style="margin-top: 10px; border:#000000 1px solid;" width="90%"&gt;&lt;div style="background-color:"&gt;&lt;div align="center" width="100%" style="padding:4px;margin-bottom:4px;background-color:#666666;overflow:hidden;"&gt;&lt;span style="color:#FFFFFF;font-weight:bold;"&gt;Clip Source: &lt;a style="color:#FFFFFF;" href="http://www.responsesource.com/releases/rel_display.php?relid=31125&amp;hilite=" title="http://www.responsesource.com/releases/rel_display.php?relid=31125&amp;hilite="&gt;www.responsesource.com&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;H2 class="release"&gt;HYPERTAG LAUNCHES UPLOAD TAG FOR LOCATIONAL USER GENERATED CONTENT CAMPAIGNS&lt;/H2&gt;
	&lt;P class="release"&gt;&lt;DIV&gt;Bluetooth upload tag allows consumers to submit mobile UGC on site&lt;/DIV&gt;&lt;/P&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;&lt;DIV&gt;
ABOUT HYPERTAG&lt;/DIV&gt;
&lt;BR /&gt;&lt;DIV&gt;
Hypertag (&lt;A target="_blank" href="http://www.hypertag.com" title="Goes to website of: www.hypertag.com"&gt;www.hypertag.com&lt;/A&gt;) is a proximity marketing technology provider which allows brands to deliver rich, interactive content to consumers based on their proximity to a fixed physical location. This ensures that brands can reach their target audience at a time and place that puts their offer into a direct and relevant context when a consumer is most receptive.&lt;/DIV&gt;&lt;/div&gt;&lt;/div&gt;&lt;hr size="2" color="#666666" /&gt;&lt;div style="padding: 10px;"&gt;&lt;div style="text-align:left;"&gt;
Hypertags have been used by global brands such as Coca Cola, Ford, Nokia, Vodafone and New Look in over 150 campaigns in more than 15 countries, making it by far the most established proximity marketing technology provider.&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;br&gt;&lt;div style="margin-bottom: 40px;"&gt;Tags: &lt;a href="http://clipmarks.com/tags/tags/" rel="tag"&gt;tags&lt;/a&gt;&lt;/div&gt;</description><clipSource>http://www.responsesource.com/releases/rel_display.php?relid=31125&amp;hilite=</clipSource><pubDate>Wed, 02 May 2007 08:07:42 GMT</pubDate></item></channel></rss>